Social media training built around you and your business
There is no shortage of social media advice. Empower Hours cut through it — with one-to-one training tailored to your business, your questions and the time you actually have.
Your business does not need another generic social media course
An Empower Hour is not a pre-recorded lesson or a standard presentation delivered in exactly the same way to everyone.
Before we meet, I will ask you about your business, review the social media accounts relevant to the session and carry out any background work I need to do. This means we can begin with a good understanding of where you are now and spend our time working on what will make the greatest difference.
You might want to build a clearer social media strategy, improve your Instagram presence or understand how to use LinkedIn more effectively. The session begins with what you need, rather than what a generic course assumes you ought to know.
Find out how Empower Hours work
What is included in an Empower Hour?
One hour can be surprisingly productive when it has a clear focus. The price includes the preparation I carry out before the session, a review of your relevant accounts and the one-to-one training itself. You will also receive any useful output we create together — a strategy outline, content plan or set of recommendations.
Online sessions are recorded so you can revisit the advice afterwards, and you can email me with one short follow-up question once you begin putting the ideas into practice.
Preparation included
I review your accounts and research your business before we meet, so we can get straight into the useful part.
Session recording
Online sessions are recorded and shared with you to revisit at any time.
Practical output
You leave with a strategy outline, content plan, profile recommendations or clear next steps — not just notes.
What could we work on?
We might look at why your content is not generating the response you expected, improve the way your business appears in social search or develop a realistic content plan that does not require you to spend every waking hour online.
We could work on Instagram, Facebook, LinkedIn, TikTok, YouTube or Pinterest. We can explore Reels, short-form video, analytics, scheduling, Meta Business Suite, account set-up, personal branding or the sensible use of AI.
You do not need to arrive knowing the official name of the thing you need help with. Tell me what is happening and what you would like to change.
Explore what we can work on
18 years of real social media experience
I have worked in social media for over 18 years and founded ByJove Media in 2008. During that time I have managed accounts, created strategies, delivered campaigns, run advertising, trained hundreds of people and spoken to business audiences across the UK.
I will not tell you to follow every trend, post constantly or join a platform simply because everybody seems to be talking about it. We will look at what makes sense for your business and the people you want to reach.
Sometimes the answer is to do more. Quite often, it is to do fewer things better.
Online across the UK or in person in Sussex
Join Michelle online from anywhere in the UK via Microsoft Teams, or come and work together in person at Roffey Park Institute near Horsham in West Sussex.
Online via Microsoft Teams
Available from anywhere in the UK. Sessions are recorded and shared with you afterwards.
In person — Roffey Park Institute
Near Horsham, West Sussex. Private training room, free parking, accessible facilities.
At your premises
Available for team and group training across the UK. Travel costs apply depending on location.
Tell me where social media is getting stuck
You do not need to write a perfect brief or know exactly which session title to ask for. Tell me about your business, what you are currently doing and the part that is proving difficult. I will reply within 24 hours.
Make an enquiry